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Bacardi-Martini awards global rum brief to Y&R

Bacardi-Martini has handed the $160m (£90.3m) global advertising account for its rum brands to WPP...RKCR/Y&R, which will handle the business from the UK, has been tasked with creating a global ...

Burger King pools £50m global work in US shop

Burger King has consolidated its £50m global advertising business into its US agency, Crispin

Burger King pools £50m global work in US shop

LONDON - Burger King has consolidated its £50m global advertising business into its US agency

Rainey Kelly Campbell Roalfe/Y&R scoops $160m global Bacardi account

LONDON – WPP Group's Rainey Kelly Campbell Roalfe/Y&R has landed the $160m (£90m) global creative...ad account in March. Agencies battling it out for the global account included Wieden Kennedy ...

BBC's Bleak House set to find global audience

BBC Worldwide, the BBC's commercial arm, said there had been a "huge amount" of global interest ...

SABMiller's Sherrington to leave top global post

Mark Sherrington, global marketing director at brewing giant SABMiller, is to leave the company...Miller brand and relaunching Peroni as a global beer brand, backed by a multimillion-pound marketing ...

SABMiller's Sherrington to leave top global post

LONDON - Mark Sherrington, global marketing director at brewing giant SABMiller, is to leave the...Miller brand and relaunching Peroni as a global beer brand, backed by a multimillion-pound marketing ...

IPM wins global Freescale brief

International Poster Management has won the multi-million pound global account for Freescale

Coca-Cola welcomes consumers to the 'Coke side of life' for global campaign

LONDON - Coca-Cola has unveiled its new global advertising campaign for 2006 with the slogan..., head of Coca-Cola's global marketing, innovation and strategy at an investor meeting in New York ...

Close-Up: Live Issue - Do advertisers need global digital specialists?

Coca-Cola, GlaxoSmithKline and L'Oreal want global digital networks. Good luck finding one, Larissa...more and more money going into the medium, do they need a global strategy for digital rather than an ...

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