27 Feb 2004
| by Mark Sweney,
Interpublic Group as executive vice-president of global operations and innovation....2001 to join the global management team.
If you have an opinion on this or any other issue raised on ...
27 Feb 2004
Ingelheim/london: German company Boehringer Ingelheim is to overhaul the global PR strategy for...Ogilvy PR Worldwide to handle the first global PR contract for the brand, a treatment for acute ischaemic ...
27 Feb 2004
| by Dan Bloch
Carlsberg is limbering up for a major international PR push following the biggest acquisition in the brewer’s history. It has retained M Communications for the job.
27 Feb 2004
| by Richard Cann
Luxury men’s fashion brand Alfred Dunhill is on the hunt to replace global director of comms Peter...Paddy Byng from Ralph Lauren in the new role of global marketing director.
Cross previously spent 11 ...
26 Feb 2004
| by Rachel Barnes
UBS, the Swiss merchant bank, has embarked on a global campaign to promote its rebranded identity
26 Feb 2004
Today's 50-plus baby-boomer consumers have lived through the tech age, but are grappling with the thundering tech bandwagon. They are anxious about being left behind, but are unsure how or when to leap on-board.
26 Feb 2004
| by Colin Grimshaw
through international TV rights and the backing of a major global sponsor....price will be markedly higher.
Given the plans for global expansion, the event is likely to hold ...
23 Feb 2004
| by Staff,
LONDON – HSBC has cut French ad giant Publicis Groupe from its $600m global advertising, marketing
20 Feb 2004
| by Sarah Robertson
UK Trade and Investment’s Inward Investment Group – the government body charged with attracting overseas investment – is on the hunt for PR agencies to manage its worldwide communications network with PR contracts totalling £3m over three years up for grabs.
20 Feb 2004
| by Dan Bloch
president and CEO Mike Coates.
Coates has been chairing the agency’s global taskforce on public affairs ...