Publicis nets Ericsson global telecoms brief
08 Oct 1999 | by JOHN TYLEE
in Stockholm. This week Publicis was confirmed as global lead agency on the account ahead of ...
There was a time when history was made by daring deeds or colossal sacrifice, but not any more. This week it was made in the US by a bunch of disco-dancing droids. Created by the children s games king, Lego, the droids in question made their bid for posterity by appearing in the world s first interactive...
in Stockholm. This week Publicis was confirmed as global lead agency on the account ahead of ...
Forget Star Wars, it s the burger wars that are providing the hottest entertainment in the US this autumn, and last week s cannon fodder was provided by Ammirati Puris Lintas New York, or, more particularly, its latest brand-building ads for Burger King.
America. It is the first time MTV has struck such a major global deal with a film studio ...
sister brand, Eukanuba, are global leaders in premium pet nutrition, they have not, up to now, been ...
to build a top five global technology communications group. To find the partner for this ...
three overseas editions: The Guardian Weekly, The Guardian Europe and the daily Guardian global ...
. Edelman is using the results to introduce its first manual for managing global accounts. This is a new ...
plans regarding a global rebranding, local offices have their own territory to protect. As highlighted ...
International public-affairs company APCO has opened a global trade practice in Geneva, appointing...International public-affairs company APCO has opened a global trade practice in Geneva ...