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GLOBAL BRIEF: TBWA France’s e-venture aims to tap web wealth - Comwebco will assist web

As dotcom fever burns ever more ferociously in Europe and not just the US, European networks are beginning to take action rather than simply talk about their on-line capabilities. One such example is TBWA s group in France, Groupe BDDP, which this month has created a dotcom arm - with a difference.

handle their global brand management

Procter & Gamble has about five billion global customers, British Airways flies 40 million people...agreed that regular contact was fundamental to co-ordinating any campaign on a global scale. And ...

sector, to benefit from the economies of scale and global re

well? The answer lies in the race to establish fully effective global services and in the ...

Synott quits TSMSi to manage The Biz’s global expansion

mastermind the site s global expansion. It is thought that the company will eventually float. Synott ...

BMP launches boo.com global spots

BMP DDB will this week launch a global television campaign for boo.com, the internet sports and...BMP DDB will this week launch a global television campaign for boo.com, the internet sports and ...

Sonera picks Leo Burnett for global telecoms launch

Finnish telecoms provider Sonera will launch its first global brand next year. The brand, called...Finnish telecoms provider Sonera will launch its first global brand next year. The brand, called ...

Poor results spur Hamleys to trial direct global sales

Hamleys, the famous toy retailer, is setting up an international direct selling arm, in a move designed to reverse disappointing business performance.

Oracle hands pounds 62.5m global account to Grey

) global ad account, with a brief to build its image as a major player in e-commerce. It has also awarded...development. Oracle is the world’s leading database software company and reported global sales of pounds ...

DIRECT: WGSN uses Lowe Direct for global awareness drive

Online fashion directory provider Worth Global Services Network has awarded its multi-million...Online fashion directory provider Worth Global Services Network has awarded its multi-million ...

DIARY: Harvard Centro revs up the Redbus for global trip

Demon Internet founder Cliff Stanford s new firm Redbus Investments has hired Harvard Centro to promote a journey with a difference.

 

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