to remove filtersNEWS: US computer giant hands global task to Euro RSCG group
25 Oct 1996
million full-service global advertising. Iomega had split its account between Ammirati Puris Lintas in ...
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CLOSE-UP: GLOBAL BRIEF; A Greek tragedy for agencies
25 Oct 1996 | by MICHELE MARTIN
Michele Martin examines how a new law has caused problems for ad agencies
INTERNATIONAL BUSINESS MEDIA: Business papers learn to think global and act local
25 Oct 1996 | by SCOTT BEAGRIE
that some companies have already prepared ads in Mandarin. It s going to be a global advertising ...
NEWS: ICO gains global status as US body prepares to enrol
25 Oct 1996
ICO, the international PR consultancy association, is set to become the global voice of the PR...ICO, the international PR consultancy association, is set to become the global voice of the PR ...
ADVERTISING & PROMOTION: Iomega to spend pounds 23m on global branding drive
24 Oct 1996
US computer drive manufacturer Iomega has given its pounds 23m global branding account to Euro...US computer drive manufacturer Iomega has given its pounds 23m global branding account to Euro ...
NEWS: Globalstar goes global with Grey
18 Oct 1996
Globalstar, the satellite communications company, has hired the Grey group to run a worldwide integrated PR, public affairs and advertising campaign as its prepares to launch its wireless telephone service in 1998.
CLOSE-UP: GLOBAL BRIEF; Rover finds success in Japan
18 Oct 1996 | by MICHAEL FITZPATRICK
Japan, whose sales hit 25,000 last year. It used to rely on a global strategy, but more recently it ...
NEWS: Omnicom has plans for global SDL brand
18 Oct 1996 | by LEXIE GODDARD
outfit Smythe Dorward Lambert (SDL) with a view to creating a global SDL brand....outfit Smythe Dorward Lambert (SDL) with a view to creating a global SDL brand. According to the ...
NEWS: Agreement in US is reached on a global Website benchmark
11 Oct 1996
in the US to establish a global standard for monitoring Website activity....in the US to establish a global standard for monitoring Website activity. The decision had ...
THIS WEEK: FCB’s global win for Tambrands
10 Oct 1996
Tambrands, the feminine hygiene brand, has handed its pounds 43m global advertising account to FCB...Tambrands, the feminine hygiene brand, has handed its pounds 43m global advertising account to ...
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