Search results for "Global"

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Facebook launches new global advertising metrics

10 Sep 2010 | by Arif Durrani

Facebook has launched a range of new advertising metrics in an attempt to better leverage the value of social context on the site and attract more advertising spend around the world.

The global Viral Video Chart: T-Mobile's heartwarmer still warming hearts

26 Nov 2010 | by Staff

At the top of this week's top global virals chart is T-Mobile's beatboxing flashmob, giving

Asos extends focus to men in global ad drive

14 Sep 2011 | by Nicola Clark

The global drive, by recently appointed agency Bartle Bogle Hegarty, features viral, digital and ...

Shell ''global energy mix interactive'' by JWT London

22 Nov 2012

Shell has launched an interactive video to encourage people to think about the importance of energy in their lives. The activity uses the narrative of the above-the-line "energy mix" ads, created by JWT London, and allows online users to decide where the action goes next. It was created by Chris Jones...

The global viral video chart: TAC, Coke Xmas, Megan Fox and Axe Shower Girls

03 Dec 2010 | by Staff

Some great ads in this weeks top 10 global viral ad chart kicking off with the Australian Transport

Sony 'cat and mouse' by Wieden & Kennedy Portland

26 Oct 2012

Sony is launching a global campaign by Wieden & Kennedy Portland showing James Bond under

Nissan ties with YouTube for motorsport partnership

22 Mar 2013 | by Alex Brownsell

Nissan and YouTube have teamed up to launch Nismo.TV, a global channel that promotes the Japanese...racing cars when they compete at events. Nissan s director of global motorsport, Darren Cox, said: "By ...

OPI 'the instinct of colour' by TBWA\Paris

31 Oct 2012

OPI, the nail polish brand, has launched a global film by TBWA\Paris set to the DJs C2C's track

Samsung first brand to sign up to AOL's branded content business

01 May 2013 | by Matthew Chapman

Samsung has signed up as the UK launch advertiser of Be On, a global branded content business owned...content is close to zero except for curated content." The global launch partner will be football ...

Think BR: In the digital world, 'test and learn' strategies are crucial

11 Oct 2010 | by Christian Schmalzl

assess new options. Christian Schmalzl, global investment director at MediaCom, shows how to survey new..., MediaCom clients spend up to 5% of their budgets testing and learning. Indeed some global advertisers set ...

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