My Media Week: Chris Forrester, commercial director, Primesight
17 Apr 2013 | by Hayley Hayes
share early results from an impressive piece of General Motors PrimeMobile research. After a meeting ...
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Coke, Tesco and MediaCom join Facebook advisory board
24 Apr 2013 | by Gordon MacMillan
sometime and its members include General Motors . However, that wasn't enough to head off the row last ...
School Reports 2013: G2 Joshua
08 Apr 2013
account (won just the year before) as part of a General Motors realignment. In addition to Hipperson ...
School Reports 2013: Carat
08 Apr 2013
came with the retention of General Motors at the start of 2012 and the capture of the 35 million ...
Man Utd to vie with Spanish clubs for richest club honour
24 Jan 2013 | by John Reynolds
leverage their global brand. The new world-record, seven-year sponsorship deal with General Motors will ...
ZenithOptimedia hires Tim Hipperson to succeed Gerry Boyle
03 Jan 2013 | by Maisie McCabe
was known when he joined) since 2010 and last year the agency won General Motors (Chevrolet) - now ...
Media Network of the Year: Carat
13 Dec 2012
General Motors global business in January, claiming it to be its largest-ever single account win. GM ...
Weber Shandwick
05 Dec 2012
China, New York, London Key clients Bank of America, General Motors, MasterCard The agency ...
Why Facebook is yet to crack ROI with its latest measurement tool
29 Nov 2012 | by Sarah Shearman
The issue reached crisis point in May, when General Motors pulled its media spend from the site ...
Graz Belli, Third City - Unlocking Facebook's value
21 Nov 2012 | by Graz Belli, Third City
. General Motors was the first big brand to recognise this, pulling its $10m Facebook advertising budget ...
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