to remove filtersKey role switch at Elida Faberge
19 Dec 1998 | by LISA CAMPBELL
development director. She was appointed to the role in June last year. She will leave Unilever Great ...
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CGB drops Harp for stout focus
19 Dec 1998 | by LISA CAMPBELL
Guinness Great Britain (CGB) has given up marketing Harp Irish Lager and is phasing out Enigma...Guinness Great Britain (CGB) has given up marketing Harp Irish Lager and is phasing out Enigma ...
MARKETING MIX: Brand manager of the week
19 Dec 1998 | by DAVID MURPHY
the great outdoors as well as creating clothes for real outdoor fans. What would you do if ...
MEDIA: London Electricity TV debut
19 Dec 1998 | by SANDRA COLLINS, Marketing Director, Opt
Legal This is our first exposure on TV and we re hoping to take the brand to new areas. TV is a great ...
MEDIA: BBC’s confusion shows in its own mission message
19 Dec 1998 | by RAYMOND SNODDY
, the BBC assembled an audience of the great and good to receive its mission statement and lob a few ...
MEDIA: ITV calls for BBC probe
19 Dec 1998 | by ANNE-MARIE CRAWFORD
conscious of the need to improve its overall accountability, has made great strides in the last two years ...
CAREERS: The Secret Diary of Brian The Brand Manager
19 Dec 1998
little chat with Derek D Oyle, our managing director. He was once Bolleaux s great mate, but ...
AGENDA: Conran sharpens customer focus - Sir Terence Conran’s growing restaurant portfolio has hired a marketer just as some believe the UK economy is to slow further. Danny Rogers reports
19 Dec 1998 | by DANNY ROGERS
hotels to his portfolio. Next autumn he opens the Great Eastern Hotel, which will feature seven ...
BUSINESS PRESENTATIONS: What works on screen - What makes a good presentation? David Murphy asked four veteran presenters to divulge some of their trade secrets
19 Dec 1998 | by DAVID MURPHY
re into all sorts of hassle, he says. He also sets great store by a good mouse. I tend to use a ...
Adwatch of the year: As the year draws to a close Gail Kemp presents 1998’s winners and losers in Adwatch, the superleague for TV commercials, compiled for Marketing by NOP
19 Dec 1998 | by DAVID MURPHY
great enthusiasm - the agency did not repitch for the business when a review was announced last month ...
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