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Fruit Shoot set for family revamp

LONDON - Britvic is to relaunch children's soft-drink brand Fruit Shoot in the New Year to target...success of brands such as Pepsi and Robinsons. Fruit Shoot has also been a strong performer for the ...

Marketers build brand 'me' to promote their careers

brand as well as launching product extensions such as J20, Fruit Shoot and Fruit Shoot H2O. After six ...

Brands seek functional water lift

' Fruit Shoot H2O was up 54% to £17m. - Functional water, which accounts for 1% of the water-plus market ...

Direct brief: Robinsons to launch experiential campaign

Robinsons is to back its Fruit Shoot H2O flavoured water brand with an experiential campaign

Careers: Just the job - Head of marketing services, Britvic

2006 launch of Fruit Shoot H2O - the first brand extension of Robinsons - for which he ensured that all ...

 

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