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Food & Drink: Food tastes so much better in London

Food event Taste of London allows members of the public to try dishes from world-renowned chefs...To elevate coverage from the food pages to news and features. Strategy and plan To launch tickets for the event, House PR released creative images of food carved into London landmarks. These carvings were shot ...

Storm holds key food work

-funded body Food from Britain....The market development body has re-hired Storm to help promote British food and drink overseas, in the wake of ongoing foot and mouth concerns. Storm has worked with Food from Britain for 11 years across ... Williams will lead a team of four and will report in to Food from Britain s comms director Charlotte Lawson ...

Kellogg criticises Food Standards Agency

LONDON - Kellogg is the latest food brand to hit out at the Food Standards Agency's decision...On Wednesday, the FSA confirmed that it would be recommending to ministers that the model remained unchanged. This is despite fierce lobbying from the food industry and a recommendation from a scientific panel that a protein cap' in the formula used should be removed to allow more food to be advertised ...

Food ads body launches campaign

The Food Advertising Unit (FAU) is launching a PR push in an effort to expand the debate about TV...The unit, created by the Advertising Association in 1995, is an information and research centre that deals with food advertising issues. This week the FAU said it had hired Fuel PR to help communicate its messages, which include a call to restrict advertising directed at children. ‘It’s a hot topic ...

N. Ireland readies food campaign

Invest Northern Ireland (INI) has taken on its first PR agencies to promote the region's food...will promote INI's specialist food division, which launched in September ( PRWeek , 15 September). INI ... companies whose marketing budgets are limited, but which have potential for growth. INI food division ... in relevant publications, increasing awareness of the company and what the entire Northern Ireland food ...

Slug and Lettuce focuses on food

as upmarket places to eat ahead of the smoking ban for pubs that serve food.

Pillsbury reviews food brands’ PR

Food company the Pillsbury Group is believed to be reviewing the PR agencies working for its major...Food company the Pillsbury Group is believed to be reviewing the PR agencies working for its ... is understood not to be repitching as it seeks to diversify its client base outside the food and drink sector ... food brand - frozen pastry range Jus Rol - retains Brooks and Vernons. Pillsbury, Biss ...

Food/Event - Food federation starts new ice age

Client: The British Frozen Food Federation PR team: ONE Timescale: August 2008-ongoing Budget: In excess of 100,000 The British Frozen Food Federation (BFFF) is the leading trade association for the frozen food industry. It wanted a consumer-friendly face to promote the benefits of frozen food to a ...

Avenance PR push for healthy food

with its message that nutritious food contributes to a productive workforce....on national and regional media and key sectors. ‘Avenance is a fresh food company and it’s a fantastic time ... nutritious food is,’ said Avenance business development and marketing director Ian Styles. C&W, which ...

Ulster seeks food and drink agency

Invest Northern Ireland is on the hunt for agency support to promote the region's food...is keen for more firms to use the region. Trade media relations will focus on promoting food from ... consumer campaign will target food writers. ...

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