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LONDON - UKTV is rebranding its UKTV Food channel to Good Food as part of a new licensing deal...The agreement, negotiated between UKTV and BBC Worldwide, the owner of Good Food magazine, permits UKTV to rebrand its channel, associated website, as well as commercial and promotional activity ... with the strapline "We have fun with food", Good Food aims to target upmarket 25 to 44 year-olds searching for food ...
strand on UKTV Food, "Food to Share"....also extends online to the UKTV Food website, with specially created content such as recipe ideas, display advertising and sponsorship of the UKTV food monthly e-newsletter. Andy Moore, IDS commercial ...
-platform partnership that centred on food content. We created weekly tear-off recipe features and also sponsored ... . Online, we worked to identify key food bloggers and seeded content prior to the fortnight, which resulted ...
Good Food launched on 22 June, replacing UKTV Food with the tagline "We have fun with food...Media brand Good Food Owner UKTV What's happened? Channel has rebranded The new look feels a lot fresher than the old channel. This brand name is not new to the consumer - Good Food magazine has been published by BBC Worldwide for several years. Good Food is targeting upmarket 25 to 44 ...
Food magazines are holding up well during the recession, with cookery and kitchen titles up more...." BBC Worldwide's Olive and Good Food both fell year on year, by 1.4% and 1.7% respectively, although the BBC's Easy Cook registered a 20.4% year-on-year increase to 88,692. Alfie Lewis, group food publisher ... are giving things up in this tough economic climate, but food remains a mainstay. In many cases, we have been ...
Q At the end of last year, I caught sight of myself in a mirror and thought I was looking rather overweight and decided I should get fit and lose a few pounds.
on UKTV Food in a deal worth around £500,000....EBLEX has also been named as channel sponsor for the first two weeks of Good Food, which will replace UKTV Food from 22 June. Produced by Optomen, Market Kitchen is UKTV Food's flagship show reaching ... an expanded online partnership on UKTV Food's website. The online elements will cover sponsorship ...
LONDON - UKTV has secured a six-figure deal with Kraft Foods through which its cheese brand...'s Good Food channel daily at 9pm from 12 October. The ad-funded deal was brokered by UKTV head ... brand manager, Philadelphia, Kraft Foods. In addition, the partnership incorporates a competition ... ; four e-newsletters to Good Food subscribers; plus online advertising. Good Food will receive ...
" cover that hits news-stands next week, featuring iconic landmarks replicated by food....The issue continues Time Out's close affiliation with food in London, and provides details ... their own cities of food and send in the photographs, which will be posted online. The special issue ... to an audience who love to eat out, love great food but also love a bargain. "It means more than six times more ...
percentage drops. Despite a 10.2% period-on-period drop, BBC Good Food remained the paid-for market leader ... managing director, said the Good Food brand was holding up well in the market, thanks in part to a strong showing on the web. He said: "Of our website businesses, the Good Food site, which receives 1.2 million ...
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