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NEWS: Clarion adds flavour to image of Oriental Express food range

its frozen food label Oriental Express....Ross Vegetable Products is spending over pounds 150,000 on a public relations campaign to spice up its frozen food label Oriental Express. The company, owned by United Biscuits, has ... -launch. Clarion, which has worked for United Biscuit s Frozen and Chilled Foods division for three years ...

ANALYSIS: Why HP Foods is being shaken up

. The marketing structure at GD s UK subsidiaries Danone and HP Foods is likely to resemble that of their sister ... what s going on? It may be the third biggest food company in Europe, the world s top biscuit ...

NEWS: Danone axes MD post

French food company Groupe Danone has axed the marketing director s position at its yoghurt...French food company Groupe Danone has axed the marketing director s position at its yoghurt subsidiary, Danone, as part of the restructure of its UK business, which last week saw the departure of HP Foods marketing director, Andrew Marsden. The group, which ranks third in Europe behind ...

NEWS: Lottery tie-in boss quits McCain

McCain Foods, which last month became the first branded manufacturer to tie up with the National...McCain Foods, which last month became the first branded manufacturer to tie up with the National Lottery, has lost the marketer who put the deal together. Senior marketing manager Eric Jagger ... of the US food multinational Conagra. Its presence in the UK is limited to food service and some small ...

INTERNATIONAL: International Gallery; Gotham J. Walter Thompson

Linking food and sex may have been done before, but J. Walter Thompson New York s campaign...Linking food and sex may have been done before, but J. Walter Thompson New York s campaign for the Gotham bar and grill takes the concept into new territory. There are still places your tongue has never been, proclaims one poster, part of a campaign running in Manhattan. Hear her go mmmm ...

NEWS: Double spread in Lurpak launch

MD Foods is to double the advertising spend on Lurpak butter to pounds 4.5m next year to back...MD Foods is to double the advertising spend on Lurpak butter to pounds 4.5m next year to back the launch of its first brand extension, Lurpak Spreadable. The Danish dairy company will screen two ... in the new year. MD Foods is using the launch to attack its principal competitor, Anchor, which ...

NEWS: Brands go for doorstep delivery

scheme being run by Northern Foods, along with FMCG companies such as Kellogg and Lever Bros....Corn Flakes are being delivered door to door with the daily pint of milk in a trial distribution scheme being run by Northern Foods, along with FMCG companies such as Kellogg and Lever Bros. Northern s dairy division, Dale Farm, is offering Lever products including Persil washing powder, Jif ...

NEWS: Marsden out as HP axes top job

HP Foods marketing director Andrew Marsden has become the most senior casualty in a move...HP Foods marketing director Andrew Marsden has become the most senior casualty in a move by the group s French owner Danone to decentralise marketing across its brands. The firm s structure may now mirror its sister group Jacob s, without a marketing director but with marketing managers ...

NEWS: Garages pump up sales volume

-confectionery food, which has more than doubled from pounds 222m to pounds 464m over the five-year period ...

NEWS: Ferck Euro buys majority stake in Forman Grayling

, healthcare, food, tourism and cosmetics business. When clients want international representation ...

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