Kraft sounds out global DM networks
27 Jan 2006 | by by Claire Billings
LONDON - Kraft Foods is talking to agencies about plans to build a global customer relationship
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Children warned of junk-food marketing techniques by new website
31 Jan 2006 | by by Jennifer Whitehead
LONDON - Children as young as 11 are being warned about the way food companies use impulse triggers...A new website called Chew on This will show children different strategies used by food companies ... ." The website is part of the Food Commission's campaign to help children fight back against what it describes as the "onslaught" of junk-food marketing, and thus tackle the problem of obesity. Along with an extensive look ...
The Work: New Campaigns - UK
27 Jan 2006
-European TV THE LOWDOWN Whiskas, the market-leading cat-food brand, is launching a £15 million pan ... and is one of the largest sectors in the food industry. Kingsmill's parent company, Allied Bakeries, commands ...
Del Monte hunts shop to assist brand revival
26 Jan 2006 | by Ian Hall
The company is in early-stage talks for a newly created contract for 2006. It wants to capitalise on Britons' growing demand for fresh, nutritious food and drink. Del Monte faces tough competition from products such as PepsiCo's Tropicana and is planning a marketing onslaught to reinvigorate its brand ...
Contact book update
26 Jan 2006
on the Channel 4 TV programme, will launch in March. Editorial will include health, food, holidays and play ... the environmental impact of their travels, has launched. Editorial content will deal with topics such as GM foods ...
Galloway dead cert for boot as Daily Telegraph loses libel appeal
25 Jan 2006 | by by Sam Matthews
Saddam Hussein's regime in Iraq. However, the Respect MP could face fraud charges over the Iraq oil-for-food ... that large payments were made by Saddam to the MP, laundered through the oil-for-food programme ... on Chantelle and Preston for eating luxury food, smoking and drinking in their last task. He said: "If I ...
Tesco sets up dedicated in-store zone for Apple
24 Jan 2006 | by by James Quilter
the first time the supermarket has dedicated a specific zone to a single non-food brand..... It currently has 135 outlets. Non-food has become increasingly important for Tesco. Late last year ... level dedicated to non-food. If you have an opinion on this or any other issue raised on Brand ...
Media on Trial - The Observer
24 Jan 2006 | by Helen Wright
as previous Observer launches; Food, Sport and Music because, unlike the aforementioned, it does face stiff ...
Sport England to review
20 Jan 2006 | by Ben Bold
pressure to promote healthy living. The growing incidence of obesity and anti-junk food campaigns by names ...
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