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Starcom tops off year by winning £32m EMI account

executive Linda Smith. It also picked up the £15m media brief for Premier Foods. EMI's media spend has ...

Ofcom's junk food ad ban flawed according to Which?

food during children's TV programmes as being 'completely flawed', adding that the measures...A report released by the group said that companies would still be able to advertise foods ... food during children's TV programmes at the end of March 2007. Which? has based its results on a ... under the age of 16, would be affected. Although Ofcom's junk food ban is expected to cost ...

Dynamo promotes Pawsey to board and hires new talent

Foods. Siddiqui joins from Arc London and has prior experience with Burnett Associates and Barraclough ...

MindShare retains £12m Birds Eye media account

brand Birds Eye foods....that owns FoodVest, the holding company behind Findus frozen foods in Norway, Sweden and France, as well ...

Celebrity trial and comedy fills BBC Two winter schedule

and aspects of celebrity culture", according to BBC Two. In 'The Truth About Food', presenters -- including ... food can do for them, using innovative methods and the latest technology. Reality programming ...

Sheba to get the Hollywood treatment in £1m ad

LONDON - The world's most expensive pet food commercial is to be filmed in Britain this week...the 'Cheshire cat'. Cat food brand Sheba, which is owned by Masterfoods, said it hopes to redress the balance ... to the Cheshire cat of the Alice story. The cat food market is worth £700m a year and 4.7m British women own ...

Starcom beats incumbents to take £15m Premier task

LONDON - Starcom has won the £15m media planning and buying account for Premier Foods, snatching...ZenithOptimedia had handled the media for Campbell's and Premier Foods brands such as Ambrosia ... for Quorn, which became part of Premier's roster of brands last year when its owner Marlow Foods ... year, with Campbell clocking up £6.9m. This week it was announced that Premier Foods had agreed a £1 ...

Yahoo! to undergo radical restructure to halt profit slump

. This was also given a food-based nickname, being dubbed "The Peanut Butter Manifesto", after Garlinghouse ...

Stephen Carter takes CEO position with City PR firm

the promotion of junk food to children. Prior to Ofcom, he was chief operating officer and managing director ...

Alcohol Concern asks MPs for tighter control on TV ads

of a pre-9pm ban on all alcohol TV ads in response to the junk food ban imposed by media regulator ... on alcohol misuse to invite them to the meeting. An alcohol ban, like the ruling to ban junk food ... billings. It has been calculated that the junk food ban alone will create a shortfall in revenues of up ...

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