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Children's ads show 99% compliance to ASA guidelines

advertising most to children through the press was food with 10.7%, with mobile phone accessories and music ... the code. Food was the most popular product to be advertised to children with 97% of sales promotion ads ... communications, with 134 of them advertising food products. Only one broke the code -- a press ad for Burger King ...

TBWA\GGT takes Golden Echo as UK wins nine gongs

campaign for the Royal Horticultural Society; and Draft Worldwide for a mailing for Kraft Foods ...

Five airs history of advertising series

housewives to abandon home cooking for convenience food. The programme argues that these were superseded ...

Planet Hollywood set to introduce frozen food line

by launching a branded range of frozen foods.

McDonald's under fire for Sesame Street sponsorship

LONDON - A protest group backed by former presidential candidate Ralph Nader has called on fast-food...food. "Is it really the proper role of 'Sesame Street' to seduce young children to nag their parents to take them to McDonald's? Should you not promote healthful eating habits rather than junk-food eating ... of fast-food companies in the global obesity epidemic. Earlier this year, McDonald's saw a lawsuit brought ...

Girlguiding picks first shop to back recruitment drive

, it launched its first cause related marketing partnership when it signed a deal with food manufacturer Victoria Foods to launch Brownie-branded biscuits. ...

Swinstead launches global youth agency Espionage

culture has influenced life in the UK, such as music, food and speech. It is also staging a series ...

Govt threatens junk food TV ad ban

The Government is to impose tougher controls over TV ads for "junk food", amid growing fears...This could lead to a ban on TV ads aimed at children if the food and ad industries fail to curb their campaigns for sweets, soft drinks, snacks, sugary breakfast cereals and fast-food chains, MPs warned. One ... for the Food Standards Agency suggested a link between advertising and unhealthy diets. Professor Gerard ...

Chez Gerard updates to suit diners

bar at its outlet in Bishopsgate and more eclectic menus after consultation with food critic Hugo ...

DMA celebrity recycling campaign launches next week

, Food and Rural Affairs to reduce direct marketing waste over the next decade. The DMA is also ramping ...

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