04 Dec 2003
to further regulate the marketing of certain foods to children. The Food Standards Authority has suggested restricting the use of cartoon characters and celebrities in persuading children to buy food that is high in sugar or salt. It has also recommended banning food ads aimed at pre-school children.
The World ...
04 Dec 2003
| by Robert Gray
endorse products and the unambiguous association with food and drink means a celebrity chef provides a promising platform on which a brand can be marketed.
As a result, in recent years a host of food ...
.
Esteemed Indian chef Madhur Jaffrey was once used as a brand by both food company Tilda and cookware ...
02 Dec 2003
| by Jennifer Whitehead,
-Cola on air.
People campaigning for a healthier diet for children are up in arms at the deal. The Food Commission, which is highly critical of the way companies promote junk food, reacted angrily.
Policy ...
28 Nov 2003
| by Rachel Nouchi
, rather than video, to give it an authentic quality.
"'Devil' for Vitana, a Czech dehydrated foods ...
27 Nov 2003
| by Jenny Biggam, director at Carat and a member of The Marketing Society
.
To the idea of a theoretical approach from a food company that might want the Science Museum's help ...
exhibition on the subject of obesity that a food firm could sponsor."
It's a very 'blank page' kind of job ...
27 Nov 2003
| by Robert Gray
is hardly a health food.
But Radcliffe is a confirmed chocolate fan - Cadbury made great play of the fact ...
26 Nov 2003
| by Staff,
ROME - The United Nations World Food Programme has used the huge profile of the Rugby World Cup...the Food Aid programme, take part in competitions and donate to the WFP.
It also features Tackle Hunger ...
.
The World Food Programme, set up by the UN in 1963, fed 72m people in 82 countries in 2002, including most ...
26 Nov 2003
| by Jennifer Whitehead,
the UK market and with softness in sectors such as food, drink and motors.
At Carlton Communications ...
for frozen food.
The new ad features a family whose gran has invited her new "boyfriend" for dinner. He ...
of food only to be met with a reason why he can't eat it.
He doesn't like oriental, chocolate rolls give ...
20 Nov 2003
| by Staff,
and marketing positions in the FMCG industry, including a spell at food giant Mars, before moving into telecoms ...