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Advertising fails to stave off continued decline at M&S

30 Nov 2000

LONDON (Brand Republic) – Marks & Spencer’s use of brand advertising for the first time this year has failed, in the short term at least, to stave off a continuing decline in sales in the run-up to the crucial Christmas period. City reports suggest that food sales were up 3% in the week to November 19 ...

Official Olympic advertisers ‘wasted their money’

20 Nov 2000 | by Camilla Palmer

. However, fast food chain McDonald’s, which spent 40m to be an official partner, had the satisfaction ...

Iceland chief returns to troubled Arcadia

13 Nov 2000 | by Camilla Palmer

with frozen food retailer Iceland, has been named as the new chief executive of Arcadia, the loss-making UK...LONDON (Brand Republic) – Stuart Rose, the former Booker chief executive who brokered the UK cash and carry operator’s merger with frozen food retailer Iceland, has been named as the new chief executive of Arcadia, the loss-making UK fashion retailer. Rose, who became chief executive of Iceland after the deal ...

Sara Lee enters bidding war for Bernard Matthews

27 Oct 2000

Sara Lee, the US food and underwear giant, has started a bidding war for ownership of the UK turkey...LONDON (Brand Republic) – Sara Lee, the US food and underwear giant, has started a bidding war for ownership of the UK turkey firm Bernard Matthews just days after its founder offered 232m to take it private. Bernard Matthews, whose “Bootiful” TV advertising catchphrase made him a household name, said ...

Profits slip at Sara Lee

26 Oct 2000

LONDON (Brand Republic) – Sara Lee, the US consumer products giant, reported a slip in profits as it restructures itself in a bid to return to profitability. The company said it would concentrate on three key areas -- underwear, coffee and tea, and food and household products –- in order to reverse the 2 ...

Food profits falter at M&S

12 Oct 2000

figures released to the City yesterday revealed plunging profits in its food business..... It also said margins in M&S’s food businesses halved between 1995 and 1999 from 10% to 5%. (FT.com) ...

Sara Lee considers brand cull

10 Oct 2000

US food and consumer products giant Sara Lee is considering a brand cull and restructuring in a bid...LONDON (Brand Republic) – US food and consumer products giant Sara Lee is considering a brand cull and restructuring in a bid to cut costs. Sara Lee chief executive Steve McMillan said he wanted to change the structure of the company, which owns the Hanes underwear and Sara Lee baked goods brands. Sara Lee has ...

ANALYSIS: The advertising event of the year? Can M&S' foray into heavyweight TV advertising help reinvent its brand and stave off further decline of its fortunes? Alex Jardine reports

07 Sep 2000 | by ALEX JARDINE

throughout the autumn, again focusing on specific products such as a new line of vegetarian food, and a range ...

BRAND HEALTH CHECK: SAINSBURY’S - Does Sainsbury’s new store herald a revival? Sainsbury’s believes the launch of a luxury store format will see it regain its number one position from Tesco. Claire Murphy reports

31 Aug 2000

, but there is a lot riding on it. A tie-up with Starbucks, a caviar cabinet full of high-end luxury food ... to emulate rival Asda s George range of clothing. But it s in the food aisles where the crucial work ... its reputation as a quality retailer. In the longer-term, the picture is not so rosy. The food ...

CAREERS: Company CV - Selfridges & Co

17 Aug 2000

campaign through Bartle Bogle Hegarty focused on the Four Fs theme - fashion, furnishings, food ...

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