Moody Britain 2010: Putting the pieces back together
29 Sep 2010 | by Pulse @ McCann London
, they are significantly more likely to agree that they have bought cheaper food over the last 12 months (59% vs. 46 ...
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Online food shoppers shun marketing tactics
10 Dec 2010 | by Ed Owen
Online grocery shoppers are less likely to react to marketing promotions compared to those in the supermarket, while mobile sites remain largely sub-standard, new research suggests.
PROMOTIONAL FEATURE: How mail bounced back to reach brand new heights
12 Jul 2010 | by Graham Cooper
coffee-table book. Last Easter, Waitrose sent a hamper to select members of its MyWaitrose online food ...
Amazon takes on supermarkets with online grocery offering
07 Jul 2010 | by Joe Thomas
tremendous online brand strength in a new market. Its established model in non-food gives Amazon scope ...
A newly converged world
25 Jun 2010 | by Damian Ferrar and Katie Streten, Imagination
on the "internet of things", like the example of a networked fridge that can order you new stocks as your food ...
Dr. Oetker appoints Amaze to overhaul strategy
03 Jun 2010 | by Sara Kimberley
The German-based frozen food business is looking to ramp up its digital strategy for its Chicago ... food brand's 2.5m investment in advertising in March, as it looked to increase its position ... -Cola Enterprises, Odeon Cinemas, Dyson, Poppets, The Filthy Food Company, Lexus and Toyota. ...
Cadbury becomes first brand to sign up to new Yahoo! and Nectar service
12 Feb 2010 | by Sara Kimberley
by brand owners including Kraft Foods and Nestl . However, Cadbury is the first brand to launch a ...
Barcode-scanning price comparison iPhone app tops paid-for charts
13 Jan 2010 | by Daniel Farey-Jones
and DVDs, according to Cogenta chairman Colin Glass, who admitted that its data does not cover food ...
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