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by the fast-food chain in January 2004 and has handled several high-profile drives, including its 'Subservient ...
LONDON - McCain Foods is to launch its first customer loyalty scheme and has hired Carlson...the loyalty scheme, which is intended to build a closer relationship between the frozen-food company and its ...
rising star in Unilever's Ice Cream Frozen Food division, Ford's recent promotion to brand manager ... -thinking approach in shaping the strategy for Wall's children's frozen-food range saw her earmarked for the fast ... in the competitive environment of Marks Spencer's foods marketing department, Close joined Nissan after graduating ...
such as exfoliating, firming or moisturising become the norm. Another trend has been the use of natural or food ...
LONDON - The Food Standards Agency has slammed manufacturers for confusing consumers by using...-of-pack labelling last week, said consumers were confused by food packaging. It is calling on manufacturers to adopt ... Amount models performed best. CGDA labelling is popular with the food industry, as it is similar to the packaging already used by many brands. However, the Food and Drink Federation has warned against using ...
. Wrigley bought the Life Savers and Altoid brands from Kraft Foods last year and is to license its Trolli ...
Food....The carrier is trying to distance its offering from the traditionally poor image of airline food by introducing lifestyle photography, nutritional and allergen information. The food will be served in premium ready meal-style packaging designed by packaging and branding consultancy FLB, with photography ...
Design consultancy Boxer has been working with brand activation agency The Marketing Store to develop the packaging as part of the fast-food giant's global customer nutrition information initiative ... graphic device in a bar chart format illustrating how the food compares with the recommended daily intake ...
LONDON - Weight Watchers UK has appointed Clemmow Hornby Inge to handle advertising for its food...The diet brand, which has not advertised its food range before, sells a range of branded products such as yoghurts and cereals, produced by manufacturers including Warburtons and Yoplait Dairy Crest under licence ... in the future on our licensed food and are looking at a new creative specifically for it," she said ...
The activity is intended as a call to arms for consumer firms, as well as branding and design agencies, to create innovative packaging that will lessen the amount of waste produced. Representatives from the Department for Environment, Food and Rural Affairs are to hold talks with a number of major ...
