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Burger King pools £50m global work in US shop

by the fast-food chain in January 2004 and has handled several high-profile drives, including its 'Subservient ...

Online grocery stores stop taking orders following surge in sales

Online supermarkets such as Tesco, Asda, J Sainsbury and Ocado have revealed they are unable to cope with the huge demand and have stopped taking orders over fears that food will not be delivered in time for Christmas. Demand for online deliveries has risen by 17% in the last three months ...

McCain readies loyalty push through Carlson

LONDON - McCain Foods is to launch its first customer loyalty scheme and has hired Carlson...the loyalty scheme, which is intended to build a closer relationship between the frozen-food company and its ...

Top Performers of 2005: International Advertiser of the Year - Dove

dramatic change in the way the fast-food giant markets itself globallyd's first shot at global advertising ...

Arla Foods reviews £25m brief

LONDON - Arla Foods has launched a review of creative duties on its range of dairy products, which

The Work: New Campaigns - UK

Nations' World Food Programme is using a TV campaign to expose the fact that more than 850 million people go hungry in the world, even though we produce more food than we can eat. Leagas Delaney has produced three commercials. The first, entitled "no food diet", features a woman collecting stones that she ...

Burger King reviews £30m pan-European media

The pitch will take place next week. MindShare, Starcom MediaVest, Universal McCann and one other agency will present. The company spends £10m in the UK annually, according to Nielsen Media Research. Simon Foster, the senior manager, marketing impact, for Burger King, said the fast-food chain ...

Power 100: Next Generation 2005

rising star in Unilever's Ice Cream Frozen Food division, Ford's recent promotion to brand manager ... -thinking approach in shaping the strategy for Wall's children's frozen-food range saw her earmarked for the fast ... in the competitive environment of Marks Spencer's foods marketing department, Close joined Nissan after graduating ...

Sector Insight: Bath and shower products - Reinvigorating formula

such as exfoliating, firming or moisturising become the norm. Another trend has been the use of natural or food ...

Initiative nets £7m Bernard Matthews job

LONDON - Bernard Matthews, the food company famed for its 'bootiful' ads, has appointed Initiative

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