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Jeremy Lee: This is shaping up to be a topsy-turvy year in agency land

- given that it has picked up the Army (as part of a wider consortium pitch) and Premier Foods ...

Inline: The fusion of the real and virtual worlds

is the triumph of the banal, but what people are doing, whether uploading a picture of their food or discussing ...

Best of the blogs

was just ordering some food here in Beijing and had a thought because, a long time ago, I had the good ...

Rory Sutherland: Time to tone down the dehumanised language of finance

to use the word market to describe both the process which puts food on our table and the activity ...

Will the plan to cut 5bn calories from the nation's daily diet by 2020 work? The Marketing Society Forum

The secretary of state for health has unveiled a government strategy to enlist the help of food...improve the nation's health, and urge the rest of the food industry to do the same. NO: Patrick ... not enough emphasis on the big, long-term issues, such as improving children's food preference formation ... operations officer, EHS 4D Group Whatever happens in the good old US of A happens here music, food ...

On the Campaign Couch...with JB

the effortless winners?" Q: We have just won the advertising account for a big fast-food chain and the client, naturally enough, is expecting us to eat their food. I've just lost two stone and pride myself ... no for an answer and expects us to eat greasy junk food during all their meetings. How do I get around this? A ...

Will users' dislike of brand interruptions make it hard to monetise social media? The Marketing Society Forum

CHAPMAN, CHIEF MARKETING OFFICER, KERRY FOODS Consumers rightly regard their social networks and mobile ...

Richard Alford: Industry idioms that need to be given the Room 101 treatment

like going to a restaurant and ordering "some food that is really edible". A powerful insight ...

On the Campaign Couch ... with JB

One of my accounts (a food brand) has just appointed a new marketing director (let's call them Smith). This is bad news for me; Smith used to hold the same role at another food brand and that food brand was the client of my former agency. That might have been an advantage, had I not been the team ...

Claire Beale: Ads are failing to reflect ethnic diversity in UK

that major sectors, including motors, food and retail, are among those that are failing to reflect diversity ...

 

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