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TV's loss is rivals' gain

29 Nov 2006

With £39m in HFSS food and drink spend to be taken out of TV, Andy Fry looks at which medium...Ofcom's long-awaited rules on advertising food and drink high in fat, salt or sugar (HFSS) have ... . Radio Food and drink advertising accounts for only £20m-£30m of radio revenue, and Chrysalis ... The national press is a big underperformer when it comes to food; it is print's 12th-biggest advertiser ...

The battle of big thinking

20 Oct 2006

Marketing thinker: Greg Nugent, Eurostar Marketing can save the world if we start thinking about food ...

Growth prompts consolidation in India's media

01 Sep 2006

- motive, telecoms and IT), Amul (food), the Mahindra Group (trade and financial services) and Nerolac ...

Are ITV's troubles harming creativity?

18 Aug 2006

will not sell many freezers or much frozen food on either of those sites. Sony Bravia didn't become famous ...

Thirty years of independent media

21 Jul 2006 | by by Alasdair Reid

of Ronco, inventor of the Veg-O-Matic food slicer and the self-styled Greatest Salesman of the Century, had ... and set up shop as Ray Morgan Partners, taking all the major clients with them - Allied, General Foods ... -only business, including Allied Lyons, General Foods and Johnson Wax, as well as founding client, Oil of Ulay ...

Media Analysis: CITV to fight the establishment

08 Mar 2006

of the kids' broadcasters is dependent on what happens in the Food Standards Agency's report, which is due ...

Pret trumpets Norwich store to local media - Consumer

03 Feb 2006 | by Mary Cowlett

of the Norwich store and promote a trial offer. To highlight that Pret gives away its unsold food to homelessness ... Norwich-based media, with press releases delivered alongside consignments of Pret-prepared food ... coffee and sandwich vendors. Radio Broadland and BBC Radio Norfolk thanked Pret for their food ...

Media Forum: Are ITV's new idents any good?

20 Jan 2006

food for thought, particularly for male viewers. Was the money, time and effort well spent? Michael ...

 

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