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Media Network of the Year: Carat

of the 200 million pan-European (excluding the UK) Mondelez International previously Kraft Foods business ...

Campaign Media Awards 2012 - Best Grocery, Soft Drinks & Household Campaign: Dolmio

The agency found that 95 per cent of children do not meet the daily requirement, but if they had been involved in growing their own fruit and veg they were 1.5 times more likely to eat the right foods than those that had not. Using the Papa puppet character from Dolmio s ads, MediaCom partnered ...

Campaign Media Awards 2012 - Grand Prix: Mediacom

fruit and veg eat 1.5 times more of these nutritious foods than those who have not. This led to a ...

Licence to sell: is Bond's new-found taste for Heineken a brand-movie tie-up too far?

. 2. KFC In the days before Kentucky Fried Chicken became known as KFC, the fast-food brand ...

Brand Manager of the Week: Cristina Astorri

atmosphere and good food. What's your favourite holiday destination? Tioman in Malaysia has to be one ...

The Year Ahead for ... Television

). Channel 4 has Gypsy Dwarves, Gypsy Dwarves Fashion With Gok, Tiny Gypsy Dwarf Food With Jamie and Tiny ...

Will product placement take branded content to the next level?

. The rules still prohibit many kinds of activity. Alcohol and junk food brands, for example, cannot use ...

It's the new rock 'n' roll

the food photographer Patrice De Villiers is combining rock stars and food in a new book....De Villiers' book, which we can only assume will inspire even more drooling, is called Love Music Love Food: The Rock Star Cookbook, and has images of musos such as Noel Gallagher, Paul Weller and Siouxsie Sioux with their favourite foods (Siouxsie likes beans on toast, apparently). Proceeds from ...

Andy Duncan on life back in the fast lane and his Channel 4 legacy

17-year stint working across Unilever's food and drink brands. Has he found the consumer landscape ... manager, food and beverages division, Unilever 2001-2004: Director of marketing and communications ...

Power 100: 100 to 50

business grappled with rising food prices, which have placed significant pressure on the UK market ... . Birds Eye has also stepped up its sustainability efforts with Forever Food, a 112-point environmental ... on the group's positioning as a convenient option for regular food shopping, as emphasised by its recent 'Great ...

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