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Customer Publishing: Retail magnets

our readers may have less money, but they care very deeply about the quality of their food ... women's glossy title with a focus on homes, fashion, food, beauty and technology. The magazine also ... is intended to attract more upmarket AB consumers who are looking for affordable, but premium, food products ...

NatMag and Hachette tipped as early contenders for BBC Magazines

portfolio includes the 87-year-old stalwart Radio Times, international car sensation Top Gear, BBC Food ... , as it s far removed from their current monthly titles. They don t have anything in the food, car or TV ... later, the BBC Good Food magazine launched and in 1994, BBC Worldwide formed, incorporating BBC ...

MAGAZINE ABCs: Publishers' performance in latest results

period on period and year on year to 190,375 copies. The appetite for the BBC s food portfolio seems to have waned, with Good Food down 13.0% period on period and Easy Cook down 13.4% period on period, while ...

Recession-busting revenue streams

-part Farm Camp for CITV was designed to encourage children to think about where their food comes from ... Tropicana wanted to engage with discerning, upmarket food-lovers, the broadcaster created an ident that allowed Tropicana to leverage the food site Channel4.com/food in a commercial break. The 30-second spot ...

Mark Frith aims to heat up Time Out

of the city. He also wants to build on the brand's association with food and plans to reintroduce ...

Insiders' Guide: 7Squared commercial team

by the team, ranging from the truly innovative to the truly strange. There's also quite a lot of food to get ... ruled the world... The aforementioned food in our in-tray would be completely calorie-free. ...

This Is What I Do: Sinem Shacolas, NatMags

W hat does your job involve? I am responsible for developing the overall brand identity and programme for all three 30 Days brand extensions: 30 Days of Fashion Beauty, 30 Days of Food Drink ... life - fashion and beauty, food and drink, and green living. Working within the different sectors ...

ABC SPECIAL: Paid-for food titles beat off threat from free competition (Cookery)

percentage drops. Despite a 10.2% period-on-period drop, BBC Good Food remained the paid-for market leader ... managing director, said the Good Food brand was holding up well in the market, thanks in part to a strong showing on the web. He said: "Of our website businesses, the Good Food site, which receives 1.2 million ...

Media's marketers walk the line

in the humorous trailer for Channel 4's The Great British Food Fight. Another key element of Radcliffe's job ...

Media 360: Perfect storm puts consumers in control

. " Lisa Clark Head of media management, Premier Foods "Media owners should offer creative, integrated ...

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