Search results for "Food

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Newspaper bulk copies come under ABC scrutiny

11 Mar 2009 | by Staff

. Bulks are copies newspaper groups sell for a nominal fee to airlines, rail firms, hotels, fast-food

Lonely Planet will appeal to an upmarket audience

02 Dec 2008 | by Nik Vyas

and National Geographic. It covers everything related to travel and foreign culture, from food to history ...

TV Spot of the Month

21 Oct 2008 | by Staff

The return of Jamie Oliver on 30 September, with his Ministry of Food, has polarised opinion, not least in Rotherham, but delivered for advertisers. The debut show managed to attract a respectably sized audience with an average of 7.6 ABC1 adult and 8.7 housewife TVRs. Brands buying these audiences who ...

Pizza Hut stunt a success

21 Oct 2008 | by Richard Wood

Look no further than the high-street pizzeria Pizza Hut for evidence that companies pay attention to consumer movements. As health concerns continue to feature heavily in the media - such as Jamie's Ministry of Food on Channel 4 - Pizza Hut has taken the bold decision to trial a name change to Pasta Hut ...

Hovis ad is as good today...

14 Oct 2008 | by Sundip Chahal

. With such an impressive reaction to its new campaign, the recent statement from Hovis parent company Premier Foods - which claimed it is confident it can continue to represent good value to customers despite food price inflation ...

M&S ad relies on role models

07 Oct 2008 | by Sundip Chahal

giant. The retailer's "food porn" creatives had viewers salivating and led to a clutch of copycat ads ...

Heinz happily spreads its word

30 Sep 2008 | by Sundip Chahal

Food manufacturer's cooking sauce ad uses the theme of "Spread Something Good" to target key market....Heinz, famously known for its "57 varieties" slogan, recently launched a 1.3m campaign for its Spread Bake group of cooking sauces. The Pittsburgh-based food giant's new range is backed by an initial 1m TV ad campaign, running with the strapline "Spread Something Good". The ad opens with a woman ...

Full colour gives Indy greater vibrancy

30 Sep 2008 | by Lewis Shaw

and wellbeing; Wednesday, games and gadgets; Thursday, food and drink; and Friday offers a revamped arts ...

Reader's Digest adopts fresh outlook with improved content

23 Sep 2008 | by Chris Fuller

thoughtful approach. What's good? Schott's Almanac spread. What could be better? Food: good but limited ...

Word of Mouth - The Olympics

09 Sep 2008 | by Huw Devine

correlation between athletics and fast food. In contrast to this, Lenovo, the official computer supplier ...

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