Designers star in Habitat campaign
25 Feb 2009 | by Chloe Howard
as by colour, art, food and travel. This gave the brand an edge and attracted a network of designers.
Client: Walkers Snack Foods Agency: OMD UK Lead planners: Sam d'Amato and Pauline Kho We needed to inspire participation, create conversation and rebuild a brand identity in the minds of our target group. Strategy We embraced the insight that our target audience looks to its peers ...
as by colour, art, food and travel. This gave the brand an edge and attracted a network of designers.
-throughs for burgers, you might get a message alerting you to the next fast food outlet in the vicinity. Several nice ...
with what we are trying to achieve. But media owners mostly attempt to keep front of mind through food ...