organiser Fashion Rocks.
- Fast-food giant Burger King hunts for a PR agency after parting ways with six ...
16 Dec 2011
45 years. Unity was asked to come up with ideas ranging from design to service and food, to build ...
: new ideas, new decor, new food, new service, new everything. Oh, and do this in a way that's never ...
23 Nov 2011
| by Alix Robson, APR Communications
is an important commodity. From fashion to food and drink, travel and leisure, interiors, design, watches ...
17 Nov 2011
In May 2011, premium desserts brand Gu announced a £2m campaign to support its brand relaunch. Wild Card was hired to handle the PR, which would build on the new messaging: Give In To Gu.
10 Nov 2011
Cow PR, the global agency for Diageo brand J&B Whisky, was asked to promote a brand event in South Africa.
03 Nov 2011
| by Fernando Rizo, Cohn & Wolfe
Maybe I'm a cynic, but I can always tell when someone's been paid to tweet something. You're watching the world zip by on TweetDeck when someone you're following - let's say someone whose usual Twitter fare is football or politics - throws out a tweet compelling you to sign up to win a food ...
02 Nov 2011
| by Kate Magee
Campaign: Bring Back Breakfast Client: Robertson's Golden Shred PR team: Ketchum Pleon Timescale: January-May 2011 Budget: 25,000
Robertson's Golden Shred, the Premier Foods-owned marmalade brand, asked Ketchum Pleon to run an awareness-raising campaign using its brand ambassador ...
20 Oct 2011
of her 'going off like a firework', it's nice to see a US superstar bigging up a humble food product ...
Fast-food giant Burger King is on the hunt for a PR agency after parting ways with six...on its food credentials.
Helena Smales, EMEA comms manager, joined just over a year ago, having ...
and pata negra.
Last month Burger King was among a group of fast-food brands that agreed to display ...
is due to end in mid-December.
FAST-FOOD FACTS
In October 2010 Burger King Corp was bought ...
15 Sep 2011
, director, Edelman
Any reformulation of a classic brand is fraught with danger. While responsible food ...