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that work, both then and now? How can brands be so elastic? Is there something about putting food ...
The fast food chain, which already has 760 outlets in the UK, has benefited from the downturn as consumers shift to cheaper dining options. KFC UK chief executive Martin Shuker said that in 2008 the chain opened 36 restaurants with a further 44 due to open this year. The new restaurants are part of a 150m ...
LONDON - UK advertisers are obeying the code for marketing junk food to children, according to a..., accounting for eight out of ten of the breaches. The code stipulates that food and drink ads must ...
The fast-food chicken restaurant operator has trademarked a Cayan Grill logo, which has already been used in Australia to push its first foray into healthier grilled chicken products. In April, KFC launched grilled chicken in some of its Australian restaurants ahead of a full roll-out in early 2009 ...
The promotion, the first of its kind by the fast-food retailer, is available with any large meal or premium salad. The TV campaign, created by Leo Burnett, is a pastiche of classic romantic blockbusters and features a man dashing through the airport to stop his loved one from walking out of his life. He persuades ...
LONDON - The fast-food chain has taken a more 'natural' approach with its latest packaging....for its food range. It will make its debut in the UK before being rolled out in the 118 countries across which the fast-food retailer has a presence. The multi-coloured packaging, which replaces the chain's old red-and-white boxes, places a particular emphasis on the food contained within, and relays quirky ...
perceived as environmentally unfriendly. Two sectors made a surprising comeback this year. Frozen food ... crunch and food price-rises grind on, own-label products are no longer being viewed with suspicion ...
fuel costs, consumers are still buying Pedigree dog food and drinking more wine than ever before ... to pay for taste and convenience. Food now represents only 9%-10% of our disposable income, and we have ... -biggest-selling drink in the hot beverages category, is the result of heavy investment by parent Kraft Foods. A redesign ...
The categories that follow include dairy, chilled convenience, frozen food, hot beverages, soft ... ' food, even in the convenience sector. At Pork Farms, though, neither innovations such as the Munchbox nor its mission 'to make food to make an occasion' have captured consumers' imaginations. Given ...
the company. Prior to joining Burger King at the beginning of 2007, Power worked at Kerry Foods, overseeing ... to differentiate it from McDonald's. It is now the third biggest UK fast-food outlet, as last year, KFC overtook ...
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