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AGENCY 2001: PUBLIC RELATIONS AGENCY OF THE YEAR - Cohn & Wolfe - Cohn & Wolfe's work for the Coke auction web site meant that it received in every national newspaper

13 Dec 2001

wins includes GlaxoSmithKline, AXA, Barclays, the Food Standards Agency, Worldcom, GNR, Esso ...

PUBLIC RELATIONS: Tempt media with creative gimmicks - How can PRs create a buzz about their clients' brands? Maja Pawinska considers effective ways to gain attention from the media

23 Aug 2001 | by MAJA PAWINSKA

release that looked like a Chinese menu; and a foil food container with a video of the first episode ...

 

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