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What would you do if your social media account was hacked?

08 May 2013 | by Rachel Barnes

but food and drink on their mind *Who wants beer today? Download our app to find your nearest Cask ... morning! Talk in the office today has turned to breakfasts - are you coffee and enthusiasm or food ...

ASOS, British Gas and O2 lead Marketing Society Awards 2013 nominations

26 Mar 2013 | by Staff

Shell UK - Can an energy company be customer focused? Kerry Foods - Brand revitalisation ...

Morrisons creates in-house digital 'agency' to handle ecommerce launch

15 Jan 2013 | by Matthew Chapman

s online food offering has always been profitable . Morrisons hinted in March 2011 that initially its ...

Sheraz Dar exits in property portal merger

27 Jun 2012 | by Rachel Barnes

. Dar is a former head of marketing for Premier Foods. Prior to Match.com, Harper was UK marketing ...

The 'Olympics of advertising': How the brands at Cannes competed for our attention

27 Jun 2012 | by Noelle McElhatton

is shifting the way brands approach them. Mobile is the game-changer, said Kraft Foods' vice ...

Unilever tops 2012 Marketing Society Awards nominations

01 May 2012 | by Kim Benjamin

Rowntree s Randoms (Nestle) JWT Brand extension Cadbury Creme Egg Kraft Foods Foster ... ) Coley Porter Bell Kenco Millicano (Kraft Foods) JWT Brand revitalisation British ...

Taming the data deluge

05 Apr 2012 | by David Benady

product. Mike Dodds, chief executive of integrated agency Proximity, recalls a cat-food brand's CRM ...

Digital killed the marketing star

24 Feb 2012 | by Eva MacIntosh

, Premier Foods vowed to cut costs to help fund a 50m advertising blitz for its eight 'power brands ... to reaching housewives, their target audience, says Jon Goldstone, Premier Foods' outgoing group marketing ... of the fast-food chain's marketing division last February, cutting the UK team from 10 to four people ...

Weighing up Twitter's branded adventure

17 Feb 2012 | by Sarah Shearman

-president marketing, Kraft Foods Europe As Cadbury Dairy Milk is the nation s favourite, reach is critical to our ...

Technology creates a whole new ball game for sports marketing

09 Dec 2011 | by John Reynolds

. Fans can use their smartphones to order food, watch goals (see box, below right) and, now, even to get ... on the back of seats that allow spectators to order food. While bandwidth restrictions are still impeding ...

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