and buying.
Last month, the fast-food giant launched a musical-themed TV ad that portrayed its key ...
22 Sep 2011
| by Our Parliamentary correspondent
The Government has dismissed calls to tighten the rules over food ads only a week after news...by peers to ban "junk-food" ads during programmes aimed at adults that are watched by many children ...
realistic view of the range of programmes that children watch". At present, ads for foods high in fat, sugar ...
in place in relation to the advertising of high fat, sugar, salt foods to children."
Ministers said ...
01 Sep 2011
| by Laurence Green
, in the country that gave us "Have a nice day!", Pret is being feted as the food service brand de nos jours: a management and incentivisation masterclass.
Elsewhere in fast-food nation, those old heavyweights Kraft Foods and Sara Lee are squaring up in court in a bid to establish their bragging rights once and for all ...
, in March. A separate pitch was also held for the fast-food giant s advertising in Spain.
CP B, which had ...
04 Aug 2011
food down his throat, the performances turned in by the other "stars" make Luis Figo's acting in those ...
Wimpy, the fast-food chain, has appointed Flourish to its social media account....The Bristol-based agency won the business without a pitch, and will be tasked with repositioning the food chain and launching its new menu.
Flourish will launch a Facebook campaign to promote the menu ...
in-store and with ads on Facebook.
The fast-food brand has used various agencies in the past ...
25 Apr 2011
| by Ed Owen
to our portfolio of clients, and in particular in the fast food category.
"We knew we could bring a ...
21 Jan 2011
the brand went from riding the junk-food storm to teaming up with UK Athletics and why it can't afford 'buy...Had somebody told Nick Vermont, the McCain Foods UK boss, back in 2006 that, within two years ...
about its business in the UK since 1965, found itself in the eye of the junk-food storm.
Until then ...
by a hostile press. Now it wasn't just The Guardian and The Independent demonising fast-food ...
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