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Reality check: August

Awards Euro RSCG London 139 9 Nestle Foods Milkybar - auditions Santo 133 ...

Burger King appoints Publicis as its AOR for Singapore

an agreement to acquire 35 restaurants in Singapore from franchisee Bon-Food . The deal represents the bulk of the 40 Burger King restaurants that Bon-Food currently operates in the Lion City ...

Wall's to focus latest campaign on British eccentricty

'Proper food. Bring it on'....by Kerry Foods, will run across TV, print, radio and digital. Paul Silburn, creative partner, Saatchi ...

A newly converged world

on the "internet of things", like the example of a networked fridge that can order you new stocks as your food ...

Draftfcb London picks up Taco Bell UK ad account

". It will be positioned as a smarter fast food alternative" and target a younger audience. In the UK, Bartle Bogle ...

Department of Health sponsors The Simpsons in Change4Life initiative

. The characters will at first be eating junk-food snacks including pizza and ice-cream, but these items ... the broadcasting code because it advertised junk food to children. ...

And in the real world... BA, Marks & Spencer, Kraft/Cadbury, Woolworths, Tesco and more

formal takeover bid for Cadbury after the UK's Takeover Panel gave the US food group less than six weeks ...

Findus appoints Driven to advertising account

LONDON - Findus, the UK frozen food company, has appointed Driven to work on its advertising.... The new campaigns will aim to promote the value that consumers can get out of purchasing frozen food items ... of frozen food items, including wraps, lasagnes and crispy pancakes. The brand's last major ad campaign ...

Ad regulator bans KFC 'fresh food' ad

LONDON - A TV ad for KFC, created by Bartle Bogle Hegarty, claiming the fast-food retailer uses...Twenty people complained the ad was misleading because it claimed fresh food was delivered daily to KFC branches and prepared on-site. Viewers also believed the ad misleadingly implied the chicken was grilled as opposed to fried. KFC said the ad depicted its Original Recipe chicken on the bone, which ...

TV food ads 'encourage snacking'

LONDON - New research from an American health journal suggests that TV food ads are directly...A study by Yale university showed that children, aged seven to 11, watching cartoons with food ads ate 45 per cent more snack food than children watching the same show with non-food related ads ... ten pounds a year, it claimed. A second study saw adults exposed to unhealthy food advertising eating ...

 

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