14 May 2013
Marks Spencer has launched a brand campaign for M S Food that spans TV, online and print. It was created by Rainey Kelly Campbell Roalfe/Y R. One of the TV ads shows a couple having a picnic under an upturned boat in order to escape the miserable British weather. A voiceover by the actress Anna Friel says ...
10 May 2013
Sainsbury s has released three 30-second TV spots to promote its own-brand range of foods. The ads, by Abbott Mead Vickers BBDO, are supported by press and outdoor executions.
The "apple pie" spot shows a ...
of the song and are designed to "celebrate and elevate everyday food to communicate the quality of the range ...
25 Apr 2013
in a food commercial The voiceover concludes that Danio "hits the spot". It doesn t.
Love her. Hate ...
11 Apr 2013
? And is this Whiskas ad the most beautiful cat-food commercial ever made? Yes. Obvs. And probably.
Me gone ...
21 Mar 2013
, and then I thought: I really must go easy on the acid.
The premise is that "wooden" food becomes real ...
-shot, if familiar. The food is then driven to a quaint back street and handed to a pretty girl who takes ...
can t help thinking food is to be enhanced, yes, but also enjoyed.
What Katie did, she has been ...
06 Mar 2013
KFC has launched a 2.5 million TV ad campaign to promote the freshness of its chicken. The spot, created by Bartle Bogle Hegarty, shows the process of buying, preparing, cooking and serving chicken at the fast-food company. The ad will also run on KFC s website and be supported online by sponsored posts ...
04 Mar 2013
Oxo has launched a TV campaign to position the stock as "the magic cube". The abstract animated ad by JWT London features a woman chopping up food, which is represented as various children's play objects, such as a carrot that looks like a skipping rope. It aims to show how Oxo can transform any meal. The work ...
21 Feb 2013
the past couple of years. But still satisfying.
Executional comfort food.
New Churchill ad ...
to frequent the odd fast-food establishment, but what would the new me think of this ad? Well, both versions ...
07 Feb 2013
Lurpak has released an ad campaign, by Wieden Kennedy, spanning TV, cinema, press, out-of-home, digital, in-store and experiential. The work encourages people to look at comfort food in a new light. The TV spot, directed by Vince Squibb at Gorgeous, breaks on Sunday on ITV. The campaign was created ...
08 Nov 2012
With work from Ikea, Sony, Post Office, British Airways, British Gas and Kettle Foods....Foods chips are handmade. I learned what s so special about that from this lovely ad about the dying ...
they re just for us to send to our mums, right? Kettle Foods clearly doesn t think so, having employed ...