MEDIA FORUM: Should UKTV make the most of its BBC heritage?
13 Dec 2002 | by ALASDAIR REID
of channels - UK Gold, UK Drama, UK History, UK Horizons, UK Style and UK Food - under an umbrella brand ...
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on ... get out 4. OBSERVER FOOD MONTHLY - Coffee Order The Observer could have hit Campaign's top ten ... at the coffee industry in the Observer Food Monthly, a 64 page magazine, free this Sunday with The Obsever ...
of channels - UK Gold, UK Drama, UK History, UK Horizons, UK Style and UK Food - under an umbrella brand ...
This marks a dramatic shift in UKTV's positioning. Previous advertising focused on promoting the individual television stations, UK Gold, UK Drama, UK History, UK Horizons, UK Style and UK Food. The campaign is designed to bring together all of the UKTV channels, which present a different aspect of UK ...
to raise awareness and sales of the fast food chain's breakfast menu....McDonald's sponsored the Virgin Radio Breakfast Show and also had an online presence with banners and e-mail promotions linking to Virgin's subscriber base. Almost 5,000 vouchers for breakfast food were ... 's breakfast food have increased by more than 15 per cent since the campaign launched. WINNER TITLE ...
's managing director, said: "KFC is one of the most successful food retail brands in this market and the work ... and it wants great work and we've never had a food retailer as a client before so this is an exciting ...
By launching Indian Summer, Channel 4 presented a new experience of cricket, making it magnetic to a younger audience. You could travel via rickshaw or Karma Kab to a film screening of Monsoon Wedding, sample Indian food by chefs from the Saffron D'Or restaurant or enjoy music by Nitin Sawhney ...
of successes on his hands. Gardeners' World continues to bloom, while Good Food remains healthy and, despite ...
for food hygiene "This is what happens when a fly lands on your food". The art direction was immensely ... had landed, in the form of the Cadbury's Smash Martians. What genius for a convenience food campaign ...
Bean, with each scene showcasing the store's clothing, gift and food products. Jude Bridge, M S ...
automobiles, beverages, fast food, packaged goods and retail. They're busily cranking out campaigns at a ...