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Unity called in to promote Total yoghurt in UK

. Unity will also work with Total's brand ambassadors in food, nutrition and fitness. Unity co ...

Branston sold to Japanese vinegar maker for £92.5m

Premier Foods is selling the Branston sweet pickle, ketchup, mayonnaise and salad creams to Mizkan, marking the second deal between the companies this year. In June, Premier Foods sold its Sarson ... of brands from the portfolio. The deal for Branston Pickle also involves Premier Food s factory at Bury ...

UM London picks up Wellness Foods

Wellness Foods, the owner of Rowse Honey and Dorset Cereals, has appointed UM London to its £3.... ZenithOptimedia previously handled Rowse Honey, but Wellness Foods' other brands were not supported with media spend. Independence Orchestra looks after creative activity for all Wellness Foods brands. Last year, Wellness Foods backed Rowse Honey with a 3.5 million campaign that included the brand's first TV ...

Unilever appoints Goldstone to UK food marketing role

Unilever has recruited former Premier Foods group marketer Jon Goldstone to oversee the company...Goldstone, one of the architects of Premier Foods Powerbrands strategy, focusing marketing on eight key brands, will take over Hazel Detsiny s role as vice-president of brand-building, foods and ice ... Unilever when Detsiny returns next year. Goldstone left Premier Foods amid a restructure in February ...

Unilever confirms £3bn media roster

Mindshare Unilever confirmed its global communications planning for its personal care, refreshment, foods ...

PrettyGreen to provide international PR for Bubble tea chain

PrettyGreen is providing international PR support for makers of the latest food craze - Bubble tea.

Iglo Birds Eye calls pan-Euro creative contest

Iglo Group, the frozen-food giant, is reviewing its advertising arrangements for its Iglo brand...s frozen-food business two years ago. Iglo also lost share in Germany, the Netherlands and Belgium ...

Organix launches media account review

Organix, the organic baby-food brand, is reviewing its media account.

Kraft kicks off pan-European Toblerone review

Toblerone, the Kraft Foods-owned chocolate brand, is talking to agencies about its pan-European ad

Agencies contest frozen-food brief

Brands including McCain and Birds Eye are backing a frozen-food awareness drive, beginning with a...The Food and Drink Federation is looking for a shop to handle an integrated brief for its Frozen Food Group. Creativebrief is handling the process. The appointed agency will be briefed to create an ad campaign that encourages people to reconsider the potential of frozen food. Agencies ...

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