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Just Falafel hires LightBrigade PR as it launches in UK

' on fast food....of fast food. He said: First and foremost there is an educational job to do, in terms of people not fully appreciating what falafel is and how it s made. We want to position this as an alternative to food such as burgers, with an emphasis on healthiness and freshness. We are trying to reframe what the whole fast food ...

Phipps drafted in for Estrella lager brief

and food titles. The agency, which was appointed without a pitch, will also engage the drinks trade ... previously employed Boom in 2011 for a project brief at the Taste of London food festival, but handled PR in ...

The Red Consultancy wins image-boosting brief for bread

to health, food and women s media, as well as directly to the public. There will be some eye ...

Greek food brand Gaea appoints first UK agency

Greek food company Gaea has appointed Three Sixty Degrees PR as its first UK public relations

Findus turns to Burson-Marsteller for crisis brief

included a Findus statement, saying: We would like to reassure everybody that this is not a food safety ... and have asked us to withdraw the affected product. We are working closely with retailers and the Food ... of picking a PR agency, which it wants to help change perceptions about the frozen food sector . Birds ...

Kettle Chips brings in Emanate to promote brand makeover

Kettle Foods, the maker of Kettle Chips, has called in Emanate to support a brand repositioning...The crisp maker, owned by Diamond Foods, called a pitch in April last year for an agency to work ... -term brand work by Kettle Foods throughout 2013. Activity will focus on reaching a younger audience of food enthusiasts and position the brand around the idea of the crisps being hand-crafted. Emanate ...

Birds Eye owner Iglo Group shakes up comms roster

Europe's biggest frozen food group is overhauling its comms as the sector fights to boost its.... She added: The UK has a certain perception about frozen foods which is not the same on the continent ... . Birds Eye was one of the frozen brands involved in a Food and Drink Federation campaign on quality ...

Stir PR given brief to raise profile of Caorunn gin in UK

: The food and drink experience and contact network of the Stir team will be invaluable in raising awareness ...

Muller appoints Talk PR for consumer brief ahead of UK drive

they showed really strong thinking in this area, and though they are not a traditional food PR agency ...

Kerry Foods appoints Cirkle for UK and Ireland growth drive

The global chilled foods heavyweight behind brands such as Wall's and Dairygold has appointed...The agency beat two others to win the retained b2b work with Kerry Foods, whose portfolio ... will report to Kerry Foods' shopper marketing director Sue McVie and focus on helping the company to reach its ... Kinsey, MD of Cirkle, said: The core message will focus on the breadth of category that Kerry Foods ...

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