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McDonald's Nick Hindle promoted to senior vice-president corporate affairs

and Finland, Hindle has overseen marketing and comms programmes focused on food quality and sports sponsorship ...

L'Oréal hires former BK marketer Power

Power left Burger King in January 2011 after four years with the fast-food chain. She was among several senior marketers to leave at the time. In her new role at the cosmetics and beauty company, which she took up earlier this month, Power oversees brands including Matrix, Pureology and L Or al ...

Digital killed the marketing star

, Premier Foods vowed to cut costs to help fund a 50m advertising blitz for its eight 'power brands ... to reaching housewives, their target audience, says Jon Goldstone, Premier Foods' outgoing group marketing ... of the fast-food chain's marketing division last February, cutting the UK team from 10 to four people ...

KFC rolls out 'his and hers' ads for BBQ Rancher burger

The burger, which is being launched this week in the UK, joins other non-fried products on the fast-food chain s menu. These include the KFC Brazer, a griddled chicken burger and tortilla-style wrap ... from founder Harland Colonel Sanders unpublished food autobiography found at a storage facility ...

Burger King hunts for direct agency

The process is being handled through the intermediary Agency Assessments, which has issued RFIs to a number of agencies. It is understood that Burger King does not have a retained incumbent on the account. In the past, the fast-food giant has worked with DLKW Dialogue on DM activity. The review ...

 

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