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JWT wins £15m global Kenwood account

The electrical goods manufacturer, which spends around 2m on UK advertising, kicked off the review in November. It had previously worked with agencies on a project basis. JWT London will work across Kenwood s food preparation portfolio, which includes the sub-brands Chef and kMix. James ...

Green & Black's brings in Edelman for brand promotion

Edelman s consumer arm was picked for the consumer-facing work after beating off competition during a pitch process. The win comes after the agency was one of five brought onto the Kraft Foods consumer roster in February, as reported by PRWeek . It will also see Edelman s team giving comms support ...

Procter & Gamble consolidates Pampers European and UK comms

. Meanwhile, the agency has won the PR and social media account for Symington's foods, which includes Ragu. ...

Kraft Foods appoints Jo Bradley as acting head of comms

Kraft Foods has called on a former Fishburn Hedges director to fill the role of UK head of comms

Nestlé revamps PR support as protest looms

Food giant Nestlé is on the hunt for corporate and public affairs support as the company faces...than volume growth. Earlier this month, Nestl agreed to buy Pfizer s baby food division for $11 ... by campaign group Baby Milk Action. The group is asking Nestl to bring its baby food marketing practices ...

Blender company Vitamix brings in Publicasity

and an overhaul of the brand s existing social media channels. Offline, Publicasity will work with the food ... in retailers including John Lewis, Harrods and Whole Foods. ...

Asda reviews public affairs ahead of major 2012 expansion

issues such as food labelling and food health issues, as well as concern over retail domination by chain ...

Meantime Brewing brings in Hope & Glory as part of expansion plans

will particularly seek to associate with food and culinary leaders. The agency is also planning a campaign ...

 

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