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Care International turns to DRTV for first time

The ad illustrates Care International s focus on helping children living on the edge of survival. It highlights the problems that make them vulnerable and appeals for viewers to give 2 per month to contribute towards help such as food, medical aid and shelter. Gail Cookson, client services director at WPN, said ...

MindShare scoops Act on CO2 planning account

The pitch was overseen by the COI on behalf of the Department for Environment, Food and Rural Affairs and Department for Transport. The two agencies were asked to submit proposals on how they would approach an integrated campaign encouraging the public to Act On CO2 . The decision to use ...

AMV scoops Defra and DfT £9m climate change brief

AMV already handles the Department for Enviroment, Food and Rural Affair s (DEFRA) 5m climate change account, and now adds the Department for Transport s (DfT) 4m climate change business following a consolidation. Leo Burnett, which previously handled the DfT s 4m climate change account, submitted proposals ...

COI launches £3m ethnic minority roster review

, forced marriages, fire safety, voter registration, illegal food import and Job Centre Plus. ...

Miliband's opt-in signal provokes strong DMA response

the Department for the Environment, Food and Rural Affairs (Defra) next month to further discuss proposals made ...

Direct marketing falls short on environment performance

to environmental standards. David Milliband, secretary of state for environment, food and rural affairs, has ...

WWAV beats two to win fundraising account for Crisis

the homeless with food and shelter, but the charity also wants to raise awareness of year-round services ...

Abbott Mead Vickers BBDO triumphs in Defra £5m pitch

LONDON - The Department for the Environment, Food and Rural Affairs has handed Abbott Mead Vickers

 

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