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ADVERTISING & PROMOTION: DESIGN CHOICE; Pot Noodle

Treve Ripley Creative director Skidmore Turnbull Design On Planet Food where we find ourselves today, totally committed to the gastronomic revolution , I would ask you to put down your Mediterranean chargrilled organic baby vegetables for a moment and, casting aside your fricassee ...

BELOW-THE-LINE: Awards to promote a diversity of talent

Discipline Awards 1 Best Use of Design for Packaging (Food) 2 Best Use of Design for Packaging (Drinks) 3 Best Use of Design for Packaging (Non-food) 4 Best Use of Design for Customer ...

MARKETING: Design awards

, in three sections: Marketing Discipline Awards 1 Best Use of Design for Packaging (Food) 2 Best Use of Design for Packaging (Drinks) 3 Best Use of Design for Packaging (Non-food ...

PRODUCT LAUNCHES: DESIGN; Here’s looking at you, kid

Spillers Purrfect brand on the market as a mainstream cat food product, Ziggurat probed cat owners ...

SUPPLEMENT: EXHIBITIONS; Arresting images

Airways then saw it and wanted the same, as did Hilton Hotels and Derry Foods. We had just ... needed to get the message over to the trade quickly, says Ben Cole, marketing manager of Derry Foods ...

JOHN SORRELL * PROFILE; Championing design

-order catalogue, brand identity work for Boots baby foods, the Nice Day campaign for WH Smith s office supplies ...

BELOW-THE-LINE: DESIGN CHOICE; The outdoor chef

to prepare good food. It is also exported to many European countries who, until the Outdoor Chef came ... -ups so your food is not burned. Juices drop onto the baffle to produce smoke that gives the food ... the food is cooked right through. I am reliably informed by the marketing manager that I would find ...

THIS WEEK: Mixed reaction to copycat code

retailers, Asda and Cooperative Wholesale Society, and two brand manufacturers, Northern Foods and Allied Domecq, are refusing to put their names to the code. Northern Foods executive director for prepared foods Jo Stewart refused to explain his company s decision not to back the DRP. How we ...

ANALYSIS: Cracking the lookalike code

of public support: Northern Foods, Allied Domecq, Co-operative Wholesale Society, and Asda. Asda ...

BELOW-THE-LINE: Walkers resurrects copycat brands war

The first that Walkers Snack Foods knew about the lookalike design from Bensons Crisps was when...The first that Walkers Snack Foods knew about the lookalike design from Bensons Crisps was when disgruntled Walkers crisps customers telephoned to complain they had bought the wrong brand by mistake. Bensons new look, launched last October, was designed to revive sales after a reported 5% decline ...

 

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