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America's permanent pastime - The Lowbrow Lowdown

17 Dec 2001

giveaway wouldn't attract people to shop for food when all they really want is a computer. Then again ...

ITV Digital presents plan to BBC and Sky

10 Dec 2001 | by Staff,

and the other BBC/Flextech channels, such as UK Food and Play UK. It would also include a basic sports package ...

Corporate giants take a
beating in McChina week

30 Nov 2001

fast-food restaurants under the McChina name when he moved to the UK in 1991, but McDonald's had ... . Retailer Iceland announced that it was changing its group name to The Big Food Group this week. As rival Tesco unveiled a sales increase of 12.2%, Iceland admitted its organic food strategy had been costly ...

Burger King signs marketing
pact with AOL Time Warner

06 Nov 2001 | by Claire Billings,

with the news that the Diageo-owned fast-food chain has signed a joint global marketing agreement with media...The length and value of the deal have not been disclosed but it will be a two-way marketing agreement allowing AOL Time Warner to promote its products throughout Burger King's restaurants, while the fast-food giant will use AOL's media products to promote its brand. The deal comes on the heels ...

Kellogg and AOL Time Warner
link up in global marketing deal

31 Oct 2001 | by Claire Billings,

. Kellogg morning food division president Jeff Montle said, "This agreement enables us to strategically ...

The RAB Aerial Awards 2006: Best FMCG

24 Mar 2001

WINNER Title: Footballer Client: Ginsters Real Honest Food Agency: Bartle Bogle Hegarty Creative team: Steve Robertson, Justin Moore Creative directors: Marc Hatfield, Pete Bradley Media planner: Georgia Thomas Media agency: Starcom Motive Facilities house: Wave Sound engineer: Tony Rapaccioli Agency ...

The RAB Aerial Awards 2006: Radio Agency of the Year - Bartle Bogle Hegarty

24 Mar 2001

Good Honest Food campaign is very performance-dependent," he says. "If we go into the studio with seven ...

The RAB Aerial Awards 2006: Winners

24 Mar 2001

Ginsters Real Honest Food/Footballer Best Automotive Peugeot 107/Mix Best Leisure ...

 

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