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Kraft Foods UK's head of digital on the increasing popularity of all-night 'hackathons'
A diet of pizza, crisps, fizzy drinks, beer and caffeine. This doesn't sound like the usual brain food, but when you're powering through the night as part of a 24-hour 'hackathon', these are often ... -fliers - and big brands are going to evolve. BRAND VIEW Sonia Carter, head of digital, Kraft Foods UK ...
's food vision centres on British provenance. - Did you expect the negative press that McDonald's has ...
Everyone's at it: McDonald's was the first big fast-food chain, Pret A Manger has been doing it since 2008, and now John Lewis has joined other recent entrants, PizzaExpress and Starbucks in offering it: free wi-fi for customers. The move certainly appears very tech-forward, but what's actually ...
by their purpose, as well as the company they keep. INNOCENT - BREAKING THE RULES There are FMCG food ... of Innocent's DNA.' Innocent's venture into food in 2008, when it launched its Veg Pot line, was a product ...
, but instead got 1m, and 85% of 11- to 13-year-olds said Yoobot had made them think about food they eat and eat ...
of the top 10 most-loved brands were related to food and drink. Moreover, two retailers (Tesco and Marks ... the 'most-indifferent' brands list. In contrast, food, consumed by everyone on a daily basis, is a far more ... , and food is the ultimate personal experience. Cheapness This drives a wedge between those who like ...
on Lanc me during a second placement. Kinniburgh's first foray into the food market was at food services ...
, as Holland Barrett discovered. At the end of last year, the health food and supplements chain launched a ...
can't stop humming. Fast-food ad ban? Phooey. ...
