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Six marketing lessons from the #fbrape campaign

or cat food ad, and so on. Why can t similarly sophisticated technology be employed to the benefit ...

Marketing Leader of the Year poll - only one day left to vote!

responsibility for all marketing activity and brand communications, non-food marketing, customer insight ... beyond food, Warby is steering the retailer on a course of solid growth in both sales and profits. 6 ...

What would you do if your social media account was hacked?

but food and drink on their mind *Who wants beer today? Download our app to find your nearest Cask ... morning! Talk in the office today has turned to breakfasts - are you coffee and enthusiasm or food ...

GoCompare.com is most complained-about advertiser of 2012

Other brands with the dubious honour of making the top 10 include Channel 4 for its promotion for documentary series 'My Big Fat Gypsy Wedding', Kerry Foods for a Richmond Ham TV ad featuring nudity, and Paddy Power for an ad which offended the transgender community. Last year's most complained-about list ...

Trading Places: this week's people moves

to the fast-food chain as its top global marketer, after 18 months away from the business. He has been ...

Trading Places: this week's people moves

. ( Campaign) Marketing Jo Blundell , Burger King UK 's marketing director, has left the fast-food ...

Foursquare: what happens after hype turns to cynicism

traditional Danish food, with Carlsberg Dark on tap, hidden away down by the canal past the National Museum ... - amazing coffee, great food, and a favourite among some of the Noma staff. http ...

Rolex named number one consumer Superbrand for second year running

, with 71% of the UK public and 80% of Londoners deeming it a "Superbrand". Food and drink brands were ...

British farming bodies unite to capitalise on horsemeat scandal

-contaminated supermarket food....situation. "They feel let down by what looks like a criminal element in an isolated part of the food chain, which has certainly not helped in reassuring consumers that the food they are buying is what ... launch a new "farm and factory" website as part of plans to open up its food supply chain to consumers ...

Anchor Butter signs partnership with ITV's Food Glorious Food

Anchor Butter has signed a six-figure partnership with the new 'X Factor'-style ITV food show...The Arla Foods butter brand hopes to use the partnership to drive conversation around its 'Tastes like Home' messaging and drive people to visit the Anchor website to share recipes and food stories ... manager at Arla Foods, said: "The 'Food Glorious Food' association is perfect for Anchor's 'Tastes Like ...

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