LONDON - The Food Standards Agency (FSA) has launched a consultation on the issues that need...and percentage of Guideline Daily Amount (GDA). The majority of food companies oppose the traffic-light system ...
LONDON - McCain Foods GB has appointed Helen Priestley, the chief executive of the Potato Council...She replaces Simon Eyles, who left the frozen-food company to become head of private-label marketing at Asda. Priestley has worked for the British potato industry body for 10 years and previously held a marketing position at the organisation. Last week, McCain aired its ad-funded TV programme ...
LONDON - Aunt Bessie's, the frozen-food brand, has appointed VCCP to work on advertising across its
LONDON - Organic food has no important differences in nutrition content or any additional health...The report will come as a blow to the organic food market, which is already experiencing slowing ...
organically and conventionally produced food. The FSA claims the review is the most comprehensive study ...
, said: 'This study does not mean that people should not eat organic food. What it shows ...
It is thought that the strapline for the campaign, which will run across TV and instore, will be It has to be Heinz'. The activity, which will roll out in October, will mark the first time that the food company has advertised all its products simultaneously. Heinz is also broadening its route to market ...
relationship advice. New feature topics will be introduced alongside beauty features and food pages ...
28 Jul 2009
| by Staff
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No Sidonie Kingsmill, food marketing director, Tesco Stores ...
struggled, as consumers are unwilling to accept full-on no-frills retail in food. It seems that however strapped for cash we are, it is wrong to view food as a commodity shop. It is an essential and emotional. ...
28 Jul 2009
| by Sarah Johnson
Pasquale. What can t you live without? Air, food, water and guitars, but not necessarily in that order ...
became more like fast-food restaurants than places customers could relax. Some experts therefore ...
The review is being handled by Patrick Allen, the Co-op's executive director of marketing and Debbie Robinson who is director of food retail marketing. A shortlist has already been drawn up, but McCann Erickson will not re-pitch for the business. It comes just five months after McCann created a ...
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