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Kraft Foods kicks off £300m media review

LONDON - Kraft Foods has kicked off a review of its estimated £300 million international media...and chief executive, Irene Rosenfeld, Kraft Foods announced a new strategy to grow the company. This included a new corporate identity using the line make today delicious to describe its approach to food. ...

4HD to join Virgin Media channel line-up

said it is also currently in "active talks" with UKTV about launching a HD version of its new Good Food ...

Lord Rothermere steps in to boost advertising revenue

from these meetings. There is no panic and it is good for him to visit people lower down the food ...

In a hole world of its own

As children, we were always told never to play with our food - but it appears no one told United

Marie Claire magazine in £1m campaign to promote overhaul

relationship advice. New feature topics will be introduced alongside beauty features and food pages ...

Insiders' Guide: TMi Research and Insight Group

's Pavilion on Poland Street serves great quality Italian food and is conveniently located a stone's throw ...

IPC revamp designed to sex up Marie Claire title

", and the return of food pages across the lifestyle section. According to the latest set of ABC circulation ...

Is the era of the discount label now over in food retail?

; mso-bidi-language:#0400;} No Sidonie Kingsmill, food marketing director, Tesco Stores ... struggled, as consumers are unwilling to accept full-on no-frills retail in food. It seems that however strapped for cash we are, it is wrong to view food as a commodity shop. It is an essential and emotional. ...

BBC Worldwide signs MasterChef partnership

Exhibitions' event BBC Good Food Show London, which is to be relaunched as MasterChef Live: A BBC Good Food ...

Asda ad for £70 bike pulled for 'dangerous' construction

giants to move into non-food sectors where they have no expertise." Asda confirmed that the TV ad had ...

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