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Tesco reports organic-food sales are stabilising

sales. In order to continue to encourage consumers to purchase food items from the category, Tesco ... analysis on organic and premium food sales, see next week's Marketing . ...

Stilton cheese signs up TV chef Gizzi Erskine to attract younger consumers

-round essential food shopping item and key ingredient for everyday cooking, emphasising its popularity away from ...

Alcohol trade launches £100m responsible-drinking campaign

practical tips such as reminders to drink water or soft drinks, eat food and plan to get home safely ...

Agencies line up for Ella's Kitchen brief

Ella's Kitchen, the organic infant food brand, is holding a pitch to find its first retained...The company has shortlisted The Big Kick, Billington Cartmell, Chemistry and Saatchi X to compete for the business. Agencies have been briefed to come up with a strategy that involves TV, press and experiential to promote its entire range. Ella's Kitchen is fourth in the organic baby-food market, behind Hipp, Organix ...

Kraft Foods calls pitch to build first pan-European digital roster

LONDON - Kraft Foods, the global food company, has called a pitch to build its first pan...of the European brands in the Kraft Foods portfolio. The company, which owns brands including Philadelphia, Oreo ... that work with Kraft Foods on its advertising. The company s media account is handled by Starcom MediaVest. ...

And in the real world... Tesco, Jaguar Land Rover, BT, Apple and more

Johnson, the London Mayor, has warned. Source: Financial Times Northern Foods reported strong sales ...

 

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