to remove filtersLeader: Burger King’s stand risks loss of appetite
13 Oct 2005 | by Daniel Rogers
In last week’s issue of PRWeek we looked closely at the efforts by many British food manufacturers.... All of which meant Burger King's decision to pull out of a joint initiative between the food industry and the Food Standards Agency came as even more of a shock when it was revealed last weekend. The home ... on the whole sector. How long can rival fast-food outlets afford to concentrate on 'healthy' messages when BK ...
