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Heinz takes ads home

Food manufacturer Heinz is to offer third-party advertising in its customer magazine, Heinz...Food manufacturer Heinz is to offer third-party advertising in its customer magazine, Heinz at Home, following the decision to hand its pounds 6m contract publishing account to Redwood Publishing. Six pages of advertising will be available in the October issue and will be sold to non ...

STOP PRESS

St Ivel Chilled Foods is to embark on a pounds 7m relaunch programme. It has redesigned...St Ivel Chilled Foods is to embark on a pounds 7m relaunch programme. It has redesigned the packaging for its Golden Churn and Vitalite spreads and will support them with television advertising from September. BSkyB is to launch the new football season with an integrated television, radio, press ...

MARKETING MIX: I’ll name that brand in one!

by the Ministry of Food in 1939 because of the war. It took a full 15 years before Brand X came back...was stopped by the Ministry of Food in 1939 because of the war. It took a full 15 years before Brand X came ...

Stakis plans US theme for chain

, it will offer American-style food and bottled beers. A second new format will be unveiled in September ... of the outlets and the food that is served to the way that they are marketed locally, said Kenny Harris ...

Safeway to target high street

Safeway is taking on Sainsbury s in the shires with the launch of small town concept stores. Code named Tardis, the new supermarkets are half the size of a normal outlet and target shoppers who want to do their main food shopping on the high street. Safeway is following Tesco, which has ...

Kwik Save holds ad pitch in bid to move upmarket

the lowest price food shopping. By developing the leading low-price, low-cost grocery retailer line, we ...

MARKETING MIX: Cook up a new career as TV chef

. The only criterion is being passionate about food and cooking, so if your kitchen, cooking and guests ...

AWARDS: Design makes a difference - The Marketing Design Awards are the ones that matter, giving winners valuable kudos, writes Marketing editor Mike Hewitt

. Jonathan Ford, creative director, Pearlfisher 1996 winner, Best Use of Design for Food Packaging ...

 

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