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MARKETING MIX: Looking for cooks who won’t spoil the broth

When was the last time you sat in a restaurant, muttering angrily into your polenta that the food...When was the last time you sat in a restaurant, muttering angrily into your polenta that the food and service were poor, and that you could do better yourself? Well, now s your chance. TV ... food and drink, who would like to take charge of either the kitchens or the wine cellar of a ...

KFC Cartoon Network

KFC has signed a licensing deal with Cartoon Network, which sees the fast-food chain advertising...KFC has signed a licensing deal with Cartoon Network, which sees the fast-food chain advertising kids meals on TV for the first time. The company will link with four cartoons over a six-month period, beginning with Scooby Doo. A 60-second TV ad breaks on December 17, featuring footage from ...

BT’s Bobo rang most bells in ’97 Adwatch survey

DDB, the Vote Orange Tango ad, by HHCL & Partners and Whiskas Kitten Food, by M&C Saatchi, were ...

MEDIA: Taste of success for telly chefs in foodie takeover

TV chefs that they are being driven into sad binges - watching the Carlton Food Network non ... can claim credit for making the food we eat ever more colourful and the contrast between flavours ... of the genre in shifting unusual foods off the supermarket shelves. Delia Smith, apart from trying to rival ...

ADVERTISING & PROMOTION: Kwik Save in loyalty drive

Kwik Save is putting pounds 8m into in-store promotions to build and maintain loyalty during the Christmas and new year period. The retailer, which claims it is the lowest-priced family food shop, is giving every shopper a free scratchcard in the run-up to Christmas. The instant-win card offers ...

Peers quits top global IWS role

director at French wine and food agency Sopexa, where she spent six years before walking out in July ...

MARKETING FOCUS: Adwatch of the year - In this year’s review of the major stars in the Adwatch charts, Gail Kemp finds out which companies, brands and ad campaigns were hits with the public

the store s range of party food and drink, framed within the Heritage idea stressing Asda s Yorkshire ... / 77 14.08.97 1.5 Kitten Food MediaVest 17= 7 Direct Line ...

PERSPECTIVE: Pruned CIA will be all the stronger for culling its small fry

down to Hofels Pure Foods, Francotype Postalia and Kreig and Zivy Ltd (who they? - Ed). In fact, CIA ...

Newsmaker/Jim Hytner: Why Channel 5’s boss wants to take more control.

attendance of Manchester United matches, he decided to take up a trainee post at General Foods. Within a ...

PRIVATE VIEW

: Carlos Production company: Lonely Man Productions Exposure: Cinema Van den Bergh Foods ...

 

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