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COMMENT: PLATFORM; Why business cannot dismiss worthy causes

22 Nov 1996 | by JOHN GRAY

quality of life, the food that we eat, the air that we breathe. While business has moved ...

ANALYSIS: MEDIA RELATIONS; Schools get a lesson in the benefits of PR

22 Nov 1996 | by DANNY ROGERS

. Public relations could be a good investment, says Payne. More food for thought is that similar ...

ANALYSIS: Will hypermarkets take root?

21 Nov 1996 | by JULIAN LEE

weren t interested in buying paint or those sort of things when they were buying their food. On top of all that, the core offer of food was often pretty awful. Hypermarkets became a noose around ... food offer. Savacentre found it difficult to get the right sites as local authorities became ...

THIS WEEK: BRIEFS

21 Nov 1996

and 1994. Food drinks, such as hot chocolate and malted milk, are forecast to outperform other hot drinks ...

ANALYSIS: How Walkers made a packet

21 Nov 1996

, outgoing marketing director of Walkers Snack Foods, has had more approaches from headhunters ... Biscuits KP Foods was setting the NPD agenda with snack products, and Walkers, although crisps market ...

THIS WEEK: Morgan takes Boots’ global role

21 Nov 1996

at Cadbury Schweppes and General Foods. He joins BHI as the company is investing heavily ...

MEDIA: PROFILE; Bob Harris, launch editor, Sport First

15 Nov 1996 | by STEPHEN ARMSTRONG

. Apart from my family, I love fine wine and food and I m a huge theatre goer, particularly ...

MARKETING MIX: The castaway client

14 Nov 1996

with McDonald s since the average Brit thought beefburgers were an exotic foreign food. Now, 14 years on...with McDonald s since the average Brit thought beefburgers were an exotic foreign food. Now, 14 years on ... , there would be an endless supply of food and, of course, clean toilets. And the Golden Arches would be a ...

THIS WEEK: Tesco launches hypermarkets

14 Nov 1996 | by JULIAN LEE

, food courts with six different operators, franchised shops at the front and larger tills. As well as selling food it is likely to offer a range of higher margin products, such as clothes, music ...

MARKETING MIX: Conran gets koi about his new Ka

14 Nov 1996

with specially-provided fish food, if they so desire. The display is the flip-side of Damien Hirst ...

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